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Podmastery: podcasting insights and advice for indie creators
Podcast

Podmastery: podcasting insights and advice for indie creators

The Podmaster (Neal Veglio)

118 episodes

TechnologyNews & PoliticsBusiness

Are you a podcaster who's looking to improve and grow your podcast? You're in the right place. Together, we'll help you attain 'podmastery'. I'm Neal Veglio, a veteran podcaster who first started dabbling with RSS in the early 2000s. Podcasting is such a complex medium, with so many factors that can impact your success. It's my goal to cover all these topics with you, and help you maximise the results you're getting from your efforts. And while my shows now enjoy thousands of listeners every single week, it wasn't always easy. When I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency. I learned a lot from that experience. I now help other podcasters to achieve their goals. Each episode, I'll be offering you some insights into what I've done and what I've helped my podcasting agency clients to do with all our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful! And ensuring you can avoid the dreaded 'podfade'! Take one step closer to Podmastery. Click follow in your favourite podcast app, and let's grow together.

What this show covers

Spotifycreator economyaudio toolscreator adviceproduction workflowrecording gearpodcast audiopodcasting adviceepisode structurepodcast lengtheditingaudience attentionindie podcastingaudience growthpodcast marketing

What listeners will find here

Why better podcast gear may be the least audible upgrade you can make
Podcast audio quality is the target here, with an argument that most creators already cleared the minimum standard listeners care about. The episode compares a rough hotel-room recording with a cleaned version, questions expensive fixes, and ends with a simple free test before buying more gear.
The honest answer to podcast length: stop serving time and start serving the idea
Podcast episode length is the target here, with a sharp look at how creators escaped radio’s clock only to build a new one for themselves. In a deliberately short episode, Neal Veglio argues for ending when the point is made, not when the slot is filled.
Why your “competition” may be your best source of growth
Podcast coaching and audience growth take a turn here as Neal Veglio explores why fellow podcasters you’re told to ignore may be the most valuable people listening. Sparked by an unsolicited shoutout from Dave Jackson, the episode argues for connection over guarded, transactional promotion.
Why 1,000 podcast listeners may be worth more than a $144 ad check
This episode tackles what a podcast with 1,000 listeners really earns and why the headline number of about $144 a month may be the wrong target. It looks at CPM math, the tradeoffs of selling mid-roll ads, and a faster action you can take this week instead.
Why niche podcasts may be worth more than bigger shows
Podcast sponsorship pricing is the focus here, with a blunt argument that many creators are undervaluing their audience. Neal Veglio uses a turned-down offer and ad-industry benchmarks to challenge the idea that sponsorship only starts at big download numbers.

Episodes

Here's What Definitely Won’t Make Your Podcast Sound Better
Here's What Definitely Won’t Make Your Podcast Sound Better
7 Oct 2026 · 12 min
How Long Should A Podcast Episode Be? (The Honest Answer)
How Long Should A Podcast Episode Be? (The Honest Answer)
28 Sept 2026 · 6 min
Need Podcast Coaching? Have You Tried Dave Jackson? He's Three Stalls Down
Need Podcast Coaching? Have You Tried Dave Jackson? He's Three Stalls Down
21 Sept 2026 · 26 min
How Much Does A Podcast With 1,000 Listeners Make? (The Real Number)
How Much Does A Podcast With 1,000 Listeners Make? (The Real Number)
7 Sept 2026 · 9 min
I Told Them My Podcast Audience Wasn't For Sale... To THEM
I Told Them My Podcast Audience Wasn't For Sale... To THEM
31 Aug 2026 · 12 min
Why Your Podcast Numbers Make You Feel Like A Failure
Why Your Podcast Numbers Make You Feel Like A Failure
24 Aug 2026 · 9 min
Your Podcast Has A Second Name. Someone Else Might Own It.
Your Podcast Has A Second Name. Someone Else Might Own It.
17 Aug 2026 · 10 min
Opinion: Podcasters, You’re The Landlord. The Platforms Are Just Tenants.
Opinion: Podcasters, You’re The Landlord. The Platforms Are Just Tenants.
14 Aug 2026 · 11 min
Podcasters, should we all boycott Spotify?
Podcasters, should we all boycott Spotify?
10 Aug 2026 · 14 min
Opinion: Spotify Now Decides Which Bits Of Your Show Are Worth Hearing
Opinion: Spotify Now Decides Which Bits Of Your Show Are Worth Hearing
7 Aug 2026 · 15 min
You Only Ever Have To Make One More Episode
You Only Ever Have To Make One More Episode
3 Aug 2026 · 12 min
I Use AI to Make This Show. Here’s the Line I Won’t Cross.
I Use AI to Make This Show. Here’s the Line I Won’t Cross.
28 Jul 2026 · 14 min
The Hidden Failure Around Podcasting Failure
The Hidden Failure Around Podcasting Failure
22 Jul 2026 · 12 min
Is “Be Everywhere” The WORST Podcasting Advice Now That YouTube ‘Dominates’?
Is “Be Everywhere” The WORST Podcasting Advice Now That YouTube ‘Dominates’?
13 Jul 2026 · 12 min
What 5,000 Podcast Listeners Just Told Us About Indie Show Growth
What 5,000 Podcast Listeners Just Told Us About Indie Show Growth
7 Jul 2026 · 9 min
I Added Video to My B2B Podcast Using Apple Podcasts’ HLS — Here’s What Actually Happened
I Added Video to My B2B Podcast Using Apple Podcasts’ HLS — Here’s What Actually Happened
30 Jun 2026 · 21 min
Why Your Podcast Episode Sounds Good But Feels Empty… And How To Fix That
Why Your Podcast Episode Sounds Good But Feels Empty… And How To Fix That
22 Jun 2026 · 11 min
They Just Changed What a ‘Play’ Means In Podcasting. Did You Notice?
They Just Changed What a ‘Play’ Means In Podcasting. Did You Notice?
16 Jun 2026 · 8 min
Why podcast guest cross-promotion as a growth strategy is a fairytale
Why podcast guest cross-promotion as a growth strategy is a fairytale
18 May 2026 · 9 min
Apple Podcasts Video: The Benefits
Apple Podcasts Video: The Benefits
12 May 2026 · 8 min
Apple Podcasts Video: The Painful Truth
Apple Podcasts Video: The Painful Truth
5 May 2026 · 5 min
Your podcast audience may not be what you thought it was
Your podcast audience may not be what you thought it was
21 Apr 2026 · 9 min
Is Beehiiv The Ideal New Platform For Indie Podcasters?
Is Beehiiv The Ideal New Platform For Indie Podcasters?
2 Apr 2026 · 4 min
Don’t Compare Your Podcast to “Diary of a CEO”. Here’s why
Don’t Compare Your Podcast to “Diary of a CEO”. Here’s why
30 Mar 2026 · 20 min
When Tools Make Bad Audio Sound ‘Good’, Who Loses?
When Tools Make Bad Audio Sound ‘Good’, Who Loses?
3 Feb 2026 · 9 min
Is Edison Research Correct? Is Video Podcasting Creating New Podcast LISTENERS?
Is Edison Research Correct? Is Video Podcasting Creating New Podcast LISTENERS?
31 Jan 2026 · 6 min
Podcast Feedback vs Strategy: Rebrand? Or Just Ask?
Podcast Feedback vs Strategy: Rebrand? Or Just Ask?
30 Jan 2026 · 5 min
‘Evergreen’ podcast content is a total myth!
‘Evergreen’ podcast content is a total myth!
23 Jan 2026 · 8 min
Your Podcast Doesn’t HAVE To Be Weekly, Ya Know!
Your Podcast Doesn’t HAVE To Be Weekly, Ya Know!
16 Jan 2026 · 7 min
Why Podcasts Lose Listeners (How to Stop Breaking the ‘Quiet Agreement’)
Why Podcasts Lose Listeners (How to Stop Breaking the ‘Quiet Agreement’)
9 Jan 2026 · 8 min
Why most podcasts sound the same (and how to fix yours)
Why most podcasts sound the same (and how to fix yours)
12 Dec 2025 · 12 min
This BS advice is consistently peddled by gurus
This BS advice is consistently peddled by gurus
14 Nov 2025 · 13 min
This podcast is now fixed. Kinda…
This podcast is now fixed. Kinda…
6 Nov 2025 · 4 min
Cringe! This podcast strategist screwed up his own podcast strategy
Cringe! This podcast strategist screwed up his own podcast strategy
24 Oct 2025 · 21 min
Why you don’t need a camera to grow your podcast!
Why you don’t need a camera to grow your podcast!
18 Oct 2025 · 14 min
Slopcasting! Inception Point AI’s Efficiency Kills Intimacy (and podcasts)
Slopcasting! Inception Point AI’s Efficiency Kills Intimacy (and podcasts)
11 Oct 2025 · 16 min
Your podcast promotion strategy’s in reverse!
Your podcast promotion strategy’s in reverse!
4 Oct 2025 · 17 min
Don’t Diary of a CEO! Instead, Sugarhill Gang your podcast!
Don’t Diary of a CEO! Instead, Sugarhill Gang your podcast!
27 Sept 2025 · 8 min
Love your podcast's haters: turning critics into your secret weapon
Love your podcast's haters: turning critics into your secret weapon
20 Sept 2025 · 21 min
Coming up on Podcasting Insights...
Coming up on Podcasting Insights...
4 Sept 2025 · 1 min
Build it, sure, but they won't come! Yet...
Build it, sure, but they won't come! Yet...
22 Aug 2025 · 10 min
New podcast? Your analytics are lying to you!
New podcast? Your analytics are lying to you!
16 Aug 2025 · 7 min
LinkedIn followers aren't listeners. Do the math!
LinkedIn followers aren't listeners. Do the math!
9 Aug 2025 · 11 min
How to handle the podcasting 'summer slump'!
How to handle the podcasting 'summer slump'!
2 Aug 2025 · 6 min
How long should a podcast episode be?
How long should a podcast episode be?
31 Jul 2025 · 3 min
Podcast marketing with clips - you've got it all wrong!
Podcast marketing with clips - you've got it all wrong!
26 Jul 2025 · 7 min
Five Tips For Being a Better Podcast Guest
Five Tips For Being a Better Podcast Guest
19 Jul 2025 · 5 min
How to use the PLOT framework to make better podcast episodes
How to use the PLOT framework to make better podcast episodes
12 Jul 2025 · 10 min
Is Klaxon AI solving the media buying issues for podcasters?
Is Klaxon AI solving the media buying issues for podcasters?
8 Jul 2025 · 2 min
The power of PLOT for great podcast intros
The power of PLOT for great podcast intros
5 Jul 2025 · 9 min

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